Spend time on your business: simple tips for strategic time management

As a small business owner, could getting too embroiled in the day-to-day work of your business harm its overall development?

Often, your time is spent working in the business and not on the business.

Yet, in order to grow from a small outfit to a successful, profitable company, and to make the transition from owner-worker to managing director or CEO, you need to invest time managing your business.

Below are a few tips to help you make the transition.

10 Tips for Coming Up With a Killer Business Name

“A rose by any other name would smell as sweet.”

In one of Shakespeare’s most famous lines, he reminds us that a name really is just… a name.

But is a name more when it comes to business?

Let’s for a moment look at some of the perks of a smart business name.

5 Ways Retailers Can Increase Word of Mouth and Referrals

Word of mouth is one of the most powerful drivers of traffic and sales for retailers. According to McKinsey, it’s the primary factor behind 20 – 50% of all buying decisions and can influence purchases in ways that traditional advertising can’t.

Word of mouth is like the holy grail of marketing. And to help you tap into it, we’ve compiled some tips that you can put into action in your store.

4 easy tips for building a successful brand

4 easy tips for building a successful brand

Every successful company, large or small, has a strong brand. In fact, the most important and valuable asset of some of the largest companies in the world – Apple, Google and Coca-Cola – is their brand.
But you don’t need a massive marketing budget to build a successful brand. It can be done with just a few simple changes to the way you think about and operate your business.

Empowering your managers to create autonomy

If you’re seeking to achieve business growth and expansion, it’s likely you’ll look to leverage the passion and talent of your employees. This might mean looking to your star performers, and it might mean looking for new hires.

The ultimate outcome here is to create autonomy within your workforce – you’re seeking to create a capability that works as if you were controlling it but with little need for your input. Think about that for a moment.